SERVICES RENDERED
Logo Design and Branding
Copywriting
Digital Marketing
Social Media Strategy
Social Media Marketing
ABOUT THE CLIENT
Alcaraz Residences is a prime address for those seeking the best in urban living and contemporary design. This 3-storey building has nine spacious studio units, maximizing on a “homey” atmosphere and ample privacy.
Architecturally designed with quality fixtures and finishes in mind, Alcaraz Residences is sure to impress those seeking the best of Manila.
OUR CHALLENGE
We have to create a brand identity that caters to the upper middle class, specifically university students and young professionals working in the city. We have to provide ideas and concepts that will cover all marketing objectives in mind.
“Our studio type apartments provide an inviting spot to sit and take in what Manila has to offer. We are strategically built in the heart of Sampaloc, Manila, and a short walk to schools, hospitals, public transport, local bakery shops, cafes and endless eatery options. Our mission is to provide a ‘home’ in the city for our tenants to enjoy and build memories with.”
DESIGN SOLUTION
Seeing as we had to use social media in this project, we opted to search and use designs that will attract students and young professionals.
